09/03/08

5 Ways To Improve Your AdSense Earnings

If you are a webmaster looking to monetize your web site, blog, etc in the easiest way possible, AdSense is a sure winner. There are many webmasters struggling hard to earn some good money every day through their web sites. The wise ones are the ones utilizing AdSense on their web sites and making money on auto-pilot. What makes these webmasters different from the typical designer are that they are different and they think out of the box.

AdSense is not a difficult thing to implement and make work for you and your web sites. It's just a matter of learning about the program, what you can and cannot do, finding the best ways to make it work for you and then doing it.

Here are 5 proven ways on how best to improve your AdSense earnings:

1. Concentrating on only one or two formats of AdSense ad. The single format that works the best is the Large Rectangle (336X280). This same format has the tendency to result in higher CTR, or click-through rates. Why choose this format out of the many you can use? Through studies, Google has determined that this one format gets the most clicks out of all the others. Who are we to argue with Google? ;)

2. Create a custom palette for your ads. You want to blend you ads into your site so they don't stand out like a sore thumb. The best palette choice is a white or matching background, no border, and blue links. Although you don't want them to stand out above the rest of your page content, you do want to make them look like clickable links. Web surfers all attribute the color blue with links.

3. Place your AdSense blocks at the top and bottom of your pages. AdSense placed "above the fold" (a newspaper term meaning the things you see before unfolding the newspaper) is the #1 place where you will see good CTR results. Placing a link block at the bottom gives your visitors a place to go when they reach the bottom on the page. People also seem to relate these to navigation links. For whatever reason, it works well.

4. Use the Competitive Ad Filter. Using this allows you to filter out objectionable, competitive and Made For AdSense sites. This tends to increase your profits by weeding out the gunk.

5. Try to automate the insertion of your AdSense code into your web pages using SSI (or Server Side Includes). Ask your web administrator if your server supports SSI or not. How do you do it? Simply save your AdSense code in a text file, saving it as "AdSense.txt", and upload it to the root directory of your web server. Then using SSI, call the code onto other pages. This tip is a real time saver, especially for those who are using automatic page generators to generate pages on their website. Just make sure not to change any of the AdSense code yourself. That is against the Terms of Service and can get your account suspended or banned.

These few tips have been used by the top Internet marketers to make hundreds and thousands of dollars for themselves from AdSense. It's important to know that the ads generated will follow the content of your pages. Keep each page on a single subject for the best results.

Tips given by those who are successful with AdSense tend to follow this guild line. Some vary to certain degrees. It's vital to set up channels for your AdSense blocks and test, test, test. Keep what works, throw out what doesn't. Finding the right balance is what will send your CTR through the roof and will allow AdSense to be a solid income generator for you.

Tony Thomas has been a successful Internet marketer since 2006 and has found that using Adsense with his Site Build It web site has been an unstoppable team. Find out more about Site Build It at http://www.sbitoday.com

Article Source: http://EzineArticles.com/?expert=Tony_Thomas

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